Electric vehicles are here. But with anything relatively new, there are naysayers. Research showed we’d be dealing with:
1)-Range anxiety, the fear of your battery not being fully charged.
2)-Resistance to learning new tech.
So our ask was to create “educational” pieces with a wink. And we ran with a few insights:
1)-Being 100% at anything is a bit overrated.
2)-Charging your car is simple as any other errand.
