Copywriter
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CROWN ROYAL

FISHING PHOTO CONTEST
One winner went on a fishing extravaganza to the FL Keys with the guys from Field & Stream's Hook Shots. To enter, contestants had to upload their own favorite fishing photos. 

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 To drive entries, we created an interactive area with examples of fishing photos and stories behind each of the lures.

To drive entries, we created an interactive area with examples of fishing photos and stories behind each of the lures.

 We presented teaser videos on social media to “lure” people into entering. Get it? I know, I know…

We presented teaser videos on social media to “lure” people into entering. Get it? I know, I know…

I was also responsible for other Crown content ranging from their  website, eblasts and social media. 

  EMAIL BLASTS

EMAIL BLASTS

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